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Friday, August 28, 2020
Options for Implementing a Leadership Change Essay
Alternatives for Implementing a Leadership Change - Essay Example Additionally producing transient successes. Likewise, ensuring that the change is setting down deep roots, and be modified again according to the need of great importance. Kotter in addition keeps up that a major number of people are required to make changes happen as opposed to any single individual alongside their needs to be a general public of initiative inside the association. The individuals, who have contributed in the development of the association, were not in for it for distinction, they were in it for the enthusiasm of the field of bio innovation, and how they needed to change the entire field of examination with their momentous discoveries. Taking a gander at Don , it appears that he has been a decent pioneer proceeding onward with his participative style of administration until this point in time , he has kept up an agreeable domain , and furthermore has kept up a warm relationship with the pioneer colleagues which has procured him tremendous notoriety and incomes. As needs be, he has consistently perceived his worker endeavors at every single step of his advancement (Kelly, 1998). Presently, right now, the organization is confronting the situation of globalization that is occurring far and wide quickly in each field of life .The bio innovation field currently requests creative innovation items and new examination classifications, for which Don alongside the endorsement of his board individuals is bouncing onto the demonstration of an IPO. Wherein, probably the outcomes will put them on a higher scale even as far as Wall Street just as his own enterprise, by opening up to the world. Quality one needs to buckle down on the venture as the colleagues who are inside the senior administration are not very experienced with the idea f taking care of a whole IPO process. It additionally appears this is negatively affecting all the senior administration's disposition just as their presentation and relationship among one another and among their colleagues. Because of the new recommendation of exchanging onto an IPO and open, the colleagues and different players, have begun laying hands on one another, assuming that the objective is unachievable, some of them are additionally apparent upset about the IPO choice. Inside this circumstance Teri sends in her acquiescence, which is convincing wear to imagine that possibly he isn't the ideal individual to deal with or driving his group right now. There are a few suggestions that can be made however it is ideal to identify with this with the administration writing. A change procedure: Wear in the first place needs to understand the detail that triumphant authority approaches should separate with managerial inductions of progress notwithstanding the aggregate of time required to accomplish the ideal corrections. furthermore his colleagues who consider this step of
Saturday, August 22, 2020
Macroeconomics Essay Example | Topics and Well Written Essays - 750 words - 5
Macroeconomics - Essay Example US$1000 every month. Zan picked up the necessary reports and was good to go to leave for UAE in a month when his seniorsââ¬â¢ conclusion on going to UAE for work changed. That was December, 2008 and the worldwide budgetary emergency had practically recently begun. His seniors told shocking stories. A significant number of them had themselves returned to Pakistan. Zan got notification from his seniors that the development organizations in UAE were scaling back. Numerous workers were being terminated without earlier warning; organizations were not following the legitimate technique to cut back. The weight on the administrative specialists was huge to the point that the terminated representatives were not getting solid reaction from them. The workers who were lucky enough to endure were to take a lot more noteworthy burden than previously. As the organizations had cut back, the survivors had additionally been doled out the obligations of the terminated representatives. To exacerbate it, they had their pa y rates decreased by a generous rate as opposed to getting them expanded in remuneration for more work. The businesses obliged them to work at lower pay rates; else, they had the alternative to leave. Zan was baffled. He had gone through months planning for going to UAE however totally had gone futile. He chose to proceed with his activity in Pakistan. He had considered before leaving his organization as it had been paying him less, yet now, that the pace of joblessness had gone high in view of the worldwide monetary emergency, leaving the organization appeared to be a poorly conceived notion. One thing Zan knew for sure was that he expected to proceed with proficient turn of events. Tightening further examinations appeared to be a decent method to accomplish that. In this way, he got confirmation in Masters course of Construction Management at a nearby building college in Pakistan. A significant inspiration driving getting affirmation in this course was to make sure about a grant for higher investigations abroad. Since Pakistan is a creating nation, where the chances of improvement
Friday, August 21, 2020
Parental Involvement in School Systems Essay example -- essays papers
Parental Involvement in School Systems Parental contribution in educational systems is an essential part to the accomplishment of a wide range of kinds of peopleââ¬â¢s achievement. In this way the reason of this examination paper is to research the significance of parental contribution in rudimentary, center, and secondary schools, just as the impact this has on the transient understudies. In spite of the fact that, there are numerous clashes that happen while attempting to get the guardians engaged with the school frameworks. This all prompts expanded scholastic achievement, and demonstrates that it is the most ideal approach much of the time. ââ¬Å"Many factors influence understudy exhibitions, most recent prevailing fashion is no fix allâ⬠(Weaver, Reg 2003). Despite the fact that the contribution of guardians in educational systems doesnââ¬â¢t fix everything as indicated by the statement, however it helps out a great deal in generally all circumstances. Primary Schools Initially, the parental contribution in Elementary educational systems is very imperative to the youthful school understudy. There are a wide range of components influencing the way school understudies learn. ââ¬Å"And popular sentiment perceives that after parental inclusion, educator quality, and class size make the greatest contrast in how much understudies learnâ⬠(Weaver, Reg 2003). This long procedure of getting guardians engaged with the educational systems has been going on since 1857, and will proceed insofar as required be. ââ¬Å"Helping youthful guardians see how they can help their youngsters by perusing to them and remaining engaged with their scholastic lives makes an enormous differenceâ⬠(Weaver, Reg 2003). Getting the instructors engaged with the school doesnââ¬â¢t need to bargain all with the administration, yet it needs to manage only the guardians and educators discussing better with one another. At the point when the instructors ar... ...the understudies are profited when the guardians and educators cooperate through online correspondence, and the assistance the understudies gets through this procedure. Weaver, l. also, Barerra, j.(2003).Improving parental contribution, Eric Data base, diary 4 pages This is another article that manages the way when guardians and instructors are included together how their kids have expanded scholarly achievement. Weaver, r.(2004).Solution isnââ¬â¢t that straightforward. USA today news pg.10 The article is about the significance of grade teachers and guardians engaging with one another to help the accomplishment of their kids. Welsh, p.(2003).Value of parent-instructor gatherings increments at a secondary school level. USA Today pg. 21a This article is about the significance of guardians and instructors talking and conveying even at the secondary school level.
Tuesday, May 26, 2020
The Characteristics of Current Topics for Essay Writing
The Characteristics of Current Topics for Essay Writing The Tried and True Method for Current Topics for Essay Writing in Step by Step Detail The cost of an essay depends upon the quantity of effort the writer has to exert. The work of our example essays is to show you that we possess the very best work which can help you get grades which will allow you get a great level. When you're through with your very first draft, edit your work in order to remove parts that are not necessary. Get It NowOct 13, 2016 When you're a portion of the educational system, it's no doubt that you'll be assigned some paper writing tasks. While you might not get the possibility of attempting all topics them, pick the field which interests you, select any topic and get started writing. Even in the event that you know that what you need to write about in your essay, take some opportunity to brainstorm the prospective topic before proceeding. It is suggested to choose factual topics where it's possible for you to pack in lot of information. Lastly, develop a relevant, debatable topic to increase the list. Essay writing is a significant portion of the XAT Exam especially because it's conducted together with the principal exam. Remember it's a General Essay Paper and you shouldn't be highly technical. The blank document can be a little daunting if you don't know much LaTeX to begin with. The Essay Topics list is provided for English in addition to Hindi section. The Appeal of Current Topics for Essay Writing The experience the writers have determines the type of work they're in a position to offer you. They sho uld have more than five years experience in speech writing so as to provide professional services. As an example, writers who have less one year experience may not have the ability to provide persuasive speech. On the flip side, writers who have over five years experience are in a position to pick the very best topic and develop it in line with the necessities of the customer. Last, the business ought to be in a position to provide business speech at the most suitable time to promote decent performance among the learners. So, it should be keen when hiring speech writers to avoid negative effects. It should be able to customize the speech according to the needs of the customers. Current Topics for Essay Writing - the Conspiracy So as to write a great essay, you should compose structured paragraphs. Firstly, you have to know the proper format of essay writing. You may bet that we double check our essays so that you know you will get original work every moment. Or, the moment the essay is great Meaty-yum! Many trustworthy writing services are eager to provide essay help. Students should use example essays that are offered by online writing companies to ensure those companies do offer superior work. Our organization is there to give you premium essay writing services that are not readily available to any other essay writing services. Our writing company will supply you with custom religion papers written to agree with your instructions. There's a specific procedure of how essays ought to be written. Before you begin thinking about specific essay prompts, we think that it's important that you think of what makes you unique. When prior brainstorming is finished, you might begin drafting your essay. It's important to get a way of organizing your long essay. Being a real company which has more than 650 essay writers, we feel that we're in a position to help our clients with papers that are free from plagiarism and also papers that are original. Writing an excellent persuasive essay is not a simple job, however, it's achievable. Student writers might feel frustrated or even paralyzed by the demands of an essay assignment. An excellent essay writer needs to be able to pick the very best essay topic because of his religion papers assignment in order to gather important assignment information that is valid and relevant to the society.
Friday, May 15, 2020
Rhetorical Analysis Of The Mystery Essay - 2280 Words
Watchmen Rhetorical Analysis With the admission of confidence and guilt from Veidt, to the explosion of psychic energy that destroys New York, the last two pages of chapter eleven of Watchmen are filled with ââ¬Å"moving linesâ⬠, moments in a work that are filled with meaning and emotion. In these two pages, the mystery that has fueled the plot of the graphic novel reaches an epic climax in which the themes and ideas within the work are simultaneously revealed and questioned. With deliberate structure, powerful imagery, and self-reference, Alan Moore literally and figuratively destroys motifs that he had built throughout the work to challenge the morality represented by Veidt and force the reader to question how right or wrong it is. Firstly, the structure of these pages reveals much toward the emotional impact. Usually cut into 3x3 frames with dialogue, these pages break the conventions that had been built through eleven issues. The first page is filled with three page-len gth rows, only one of which contains text. In the text, Ozymandias delivers a crippling line which emphasizes the pointlessness and helplessness of heroes that have been built up throughout the comic to be fighters and winners. The second row is the look of shock, with a gigantic doomsday clock in the background, imagery that has been used to the point of motif, once again emphasizing the inevitability of doom. Finally, the last row is that of innocent bystanders of the city of New York, characters inShow MoreRelatedRhetorical Analysis : My Writing Skills894 Words à |à 4 Pagesweeks I studied in this course, and all my favorite works in these ten weeks are gathering in this tiny portfolio. I have wrote a several rhetorical practices that taught me basic rules of rhetorical essays. I have wrote a rhetorical analysis, which explained both the thesis of the reading and my own arguments against the reading. I finished my last rhetorical project three days ago with telling another interesting story. All these assignments were tiny pieces of my writing style and they built upRead MoreThe Mysteries Of Molecular Medicine And Genetics916 Words à |à 4 Pagesfuture work on similar research is warranted. According to Hyland (1998), research article genres function to create competition between researchers and drive them to publish more discoveries, and solve more of the worldââ¬â¢s material mysteries. In our case, the mysteries of molecular medicine and genetics.à Ultimately, this genre furthers our knowledge and contributes to the scientific paradigm about molecular medicine and genetics. The writings Iââ¬â¢ve worked on for the Research Problem have helped meRead MoreEssay Banksy Was Here: The Invisible Man of Graffiti Art1195 Words à |à 5 Pagesincluded about his intent to remain anonymous. The rhetorical situation is a fundamental concept that addresses audience, purpose, author, constraints, and exigence. These different aspects help to support credibility, support and build arguments, and explain or provide evidence. Lauren Collins wrote ââ¬Å"Banksy Was Here: The Invisible Man of Graffiti Artâ⬠in 2007 when Banksy was becoming more of a well-known individual. Collins attempts to convey the mystery of Banksy, the controversy of street art, andRead MoreThe Molecular Medicine And Genetics Community940 Words à |à 4 Pagesfive knowledge domains are: discourse community knowledge, subject matter knowledge, genre knowledge, rhetorical knowledge, and writing process knowledge. For the discourse community discussed in my extended writing project, the Molecular Medicine and Genetics community, a few commonly utilized genre are analyzed. These genres include research articles, research reports, and lab notebooks. Rhetorical and Other Textual Features Content Research Article: The audience for a genre is not necessarilyRead MoreConspiracy Theories And The Conspiracy Theory1179 Words à |à 5 Pages Conspiracy Analysis In today, society innumerable conspiracy theories discuss what could have occurred. Furthermore, these conspiracy theories are not a fact, but it is an opinion formed by the people who believes that there is something that is kept hidden from the general public. Unfortunately, this information about numerous conspiracies always been a mystery, which the expert who worked in this field for decades are struggling to unravel the mystery. Not to mention Area 51Read MoreEssay about Edgar Allen Poes: the Murders In The Rue Morgue1037 Words à |à 5 Pageselement in Poes prose. Dupins extraordinary observances are made by retracing a quot;coursequot; of human thought until an endpoint, the thought that is presently in the subjects head, is reached. With this still fresh in mind, Poe gives us a mystery taken right from the local Gazette, two recent murders with questionable motives and circumstances, the search for the murderer has proved futile. Poes stage is now set. The murders, of Madame and Mademoiselle LEspanaye are then related by a seriesRead MoreThe Unsinkable Titanic : An Accident Or A Scam?1571 Words à |à 7 PagesEveryone knows the story of the Titanic. How the largest moving object ever fashioned by man hit an iceberg on its maiden voyage and sank in the middle of the North Atlantic. To contextualize this piece of writing, discussing the aspects of rhetorical analysis is essential. ââ¬Å"Conspiracies ââ¬â Titanic: The Ship That Never Sankâ⬠documentary depicts a completely new level of the dreadful incident. The Titanic was switched with its sister ship, the Olympic and it was the Olympic that was sunk deliberatelyRead MoreAnalysis Of The Tipping Point1047 Words à |à 5 Pagesis a mystery. As members of a society, we often subconsciously take part in these patterns without questioning our participation. Therefore, people continue to ignore the drastic changes in society, and the reasons why they occur so swiftly. There is a lack of motivation to take a step back and inquire about society a s a whole, and rethink oneââ¬â¢s actions. In The Tipping Point, Malcolm Gladwell effectively discusses and analyzes how and why ideas spread throughout societies using the rhetorical appealsRead MoreEssay about Poetry: Emotions in Words 1027 Words à |à 5 Pagesthis poem are self-image, mystery, body language, and human worth (Intel Corporation). In the poem she states that she is not cute or built to suit a fashion models size, meaning she is not a woman with looks. All throughout the poem Angelou repeatedly calls herself a phenomenal woman, no matter who thinks she is plain or unattractive it is on her opinion of herself that matters. She knows she is a phenomenal woman and has the self-confidence to say so. There is a mystery in why many men are attractiveRead MoreReading the Old Testament Essay1187 Words à |à 5 Pagesthat have been changed over time to suit the culture at that time. The sources that do not come from the bible specifically are ones that have everything t o do with it but show some insight as to the history of it. They help peel a little off the mystery that the bible is surrounded by. The Nova website gives us an insurmountable amount of information about the archeology, history, and thoughts on the bible. Therefore without these sources, we would be in the dark on what was behind the bible and
Wednesday, May 6, 2020
4.2 Novel Assignment â⬠Author Role . Use The Following
4.2 Novel Assignment ââ¬â Author Role Use the following checklist to ensure that you have completed the assignments entirely: You must choose a different Essential Question for this role. I have selected the following Essential Question with this role: To what degree can an individualââ¬â¢s choices and actions influence the direction of his or her life? Why is it important to be responsible to others on a personal, local, global, and digital level? What does it mean to be successful, and what role does failure play? How does an individualââ¬â¢s perspective of, and response to, a crisis define him or her? I have confirmed that . . . My assignment considers the Essential Question throughout the entire text. I have provided an originalâ⬠¦show more contentâ⬠¦This text allowed me to write a summary of the novel in a way that I felt would do it justice. By using imagery I was able to create a unifying voice. This text shows how making the wrong move due to ones selfishness could eventually ruin their life and attempting to fix it would be very hard and they would have to sacrifice a lot. Hosseini has developed the essential question of choice influencing direction of life through the use of Amir. Amir sacrifices his friend for his own selfish desire to not get beat up but in the end he redeems himself by going out of his way and saving Sohrab. Hossieni has showed us how Amir not helping Hassan in the alley and Amir helping Sohrab, as an act of redemption, has changed his life. 4.2 Novel Assignment ââ¬â Archivist Role Use the following checklist to ensure that you have completed the assignments entirely: You must choose a different Essential Question for this role. I have selected the following Essential Question with this role: To what degree can an individualââ¬â¢s choices and actions influence the direction of his or her life? Why is it important to be responsible to others on a personal, local, global, and digital level? What does it mean to be successful, and what role does failure play? How does an individualââ¬â¢s perspective of, and response to, a crisis define him or her? I have confirmed that . . . My assignment considers theShow MoreRelatedWoolworths Introduction4438 Words à |à 18 Pagesstakeholders and develop benefits for them as you engage them in the companies and your mission! This subject is transitioning to a full electronic subject so we have redesigned and are redesigning some of the learning materials and resources to make better use of the electronic platforms and relevant current issues and information - this will improve your learning and enhance the subject experience as you as a group have access to all available materials. Your subject coordinator Belinda Fridey TeachingRead MoreANALIZ TEXT INTERPRETATION AND ANALYSIS28843 Words à |à 116 Pagesï » ¿TEXT INTERPRETATION AND ANALYSIS The purpose of Text Interpretation and Analysis is a literary and linguistic commentary in which the reader explains what the text reveals under close examination. Any literary work is unique. It is created by the author in accordance with his vision and is permeated with his idea of the world. The readerââ¬â¢s interpretation is also highly individual and depends to a great extent on his knowledge and personal experience. Thatââ¬â¢s why one cannot lay down a fixed ââ¬Å"modelâ⬠Read MoreDatabase Security28570 Words à |à 115 PagesClark and Wilson Model 2.6 A Final Note on Database Security Models 3. Multilevel Secure Prototypes and Systems 3.1 SeaView 3.2 Lock Data Views 3.3 ASD_Views 4. Conceptual Data Model for Multilevel Security 4.1 Concepts of Security Semantics 4.2 Classification Constraints 4.3 Consistency and Conflict Management 4.4 Modeling the Example Application 5. Standardization and Evaluation Efforts 6. Future Directions in Database Security Research 7. Conclusions References 1. Introduction InformationRead MoreFactors Affecting Literature Teaching and Learning in Secondary Schools in Uganda19646 Words à |à 79 Pagespartial fulfilment for the Award of the Bachelors Degree in Education of Uganda Martyrs University-Nkozi July 2012 DECLARATION I, HENRY NSUBUGA, do declare that this is my original work, save for the various works I consulted, whose authors I have fully acknowledged. â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦ HENRY NSUBUGA DATEâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦. APPROVAL This work has been duly read and submitted for examination with the approval of my supervisor, Rev. Fr. Zzimbe Blaise Ssebizibu. â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Read MoreTransfer of Tacit Knowledge8140 Words à |à 33 PagesThe role of tacit knowledge in innovation management January 2004 Ragna Seidler-de Alwis Institute of Information Science University of Applied Sciences, Cologne Claudiusstr. 1 50678 Cologne, Germany Tel.: ++49 221 8275-3387 Mobile: ++49 175 1861855 Email: ragna.seidler@fh-koeln.de Evi Hartmann A.T. Kearney Platz der Einheit 1 D ââ¬â 60327 Frankfurt, Germany Tel: +49 69 9550 7550 Fax: +49 69 9550 7555 Mobile: +49 175 2659 514 Email: evi.hartmann@atkearney.com Hans Georg Gemà ¼nden Institute of TechnologyRead MoreSucess Factors in Merger and Acquisition38351 Words à |à 154 PagesMaster thesis Autumn semester 2007 Supervisor: Professor Tomas Blomquist Authors: Hoang, Thuy Vu Nga Lapumnuaypon, Kamolrat Critical Success Factors in Merger Acquisition Projects A study from the perspectives of advisory firms ACKNOWLEDGEMENTS First of all, we are grateful to our supervisor, Professor Tomas Blomquist, for his guidance and recommendations throughout the process of writing our thesis. His support is of vital importance to the successful completion of this thesis. We alsoRead MoreCase Study148348 Words à |à 594 Pagesworld. Visit us on the World Wide Web at: www.pearsoned.co.uk ---------------------------------This edition published 2011 à © Pearson Education Limited 2011 The rights of Gerry Johnson, Richard Whittington and Kevan Scholes to be identified as the authors of this work have been asserted by them in accordance with the Copyright, Designs and Patents Act 1988. Pearson Education is not responsible for the content of third party internet sites. ISBN: 978-0-273-73557-1 (printed) ISBN: 978-0-273-73552-6 (web)Read MoreStrategy Management18281 Words à |à 74 PagesPM Confirming Pages Dedication To my eternal family for their love, support, and sacrifice: Kelleyn, Harris, Winston, Roman, and Adelaide ââ¬âFrank T. Rothaermel rot12737_fm_i-xlvi.indd v 17/11/11 7:37 PM Confirming Pages ABOUT THE AUTHOR FRANK T. ROTHAERMEL Georgia Institute of Technology Frank T. Rothaermel (PhD) is the Angel and Stephen M. Deedy Professor in the College of Management at the Georgia Institute of Technology. He is an Alfred P. Sloan Industry Studies FellowRead Moremarketing plan Essay21150 Words à |à 85 PagesVictoria 2008 This work is copyright. It may be reproduced in whole or in part for study or training purposes, subject to the inclusion of an acknowledgement of the source. Apart from any use permitted under the Copyright Act 1968, it is not to be used for commercial use or sale. Requests for other use should be addressed to the: Department of Innovation, Industry and Regional Development Skills Victoria General Manager, Training Operations Division PO Box 266D MELBOURNE VIC 3001 Read MoreDeveloping Management Skills404131 Words à |à 1617 Pagespermission should be obtained from the publisher prior to any prohibited reproduction, storage in a retrieval system, or transmission in any form or by any means, electronic, mechanical, photocopying, recording, or likewise. To obtain permission(s) to use material from this work, please submit a written request to Pearson Education, Inc., Permissions Department, One Lake Street, Upper Saddle River, New Jersey 07458. Many of the designations by manufacturers and seller to distinguish their products
Tuesday, May 5, 2020
Marketing Management of Amazon Company â⬠MyAssignmenthelp.com
Question: Discuss about the Marketing Management of Amazon Company. Answer: Introduction Amazon Company is Fortune 500 e-commerce organization that is based in Seattle, Wash. It has proper distinction of being one of the largest companies in order to sell different goods as well as services in the internet. In the year 1994, Jeff Bezos has founded Amazon that will be launched in the following year. There are two different issues that has to be discussed in the entire report is relating to the marketing mix as well as the different strategies in order to adopt as well as standardize different international area ofmarketing along with process of internationalization in order to properly describe the internationalization of Amazon. Amazon considers itself as customer centric organization that will help in gaining huge competitive advantage in the competitive market. It is one of the cloud computing organizations that have been the largest internet retailer. The Amazon Company has different as well as separate retail stores in the United States, Ireland, and Germany as well as in Italy. The different theories as well as approaches have to be described in order to discuss the entire report. Furthermore, from the year 2000, the logotype of Amazon has properly featured curved arrow that is leading from A to Z and in the year 2011, there were 30,000 full time employees who were working with them (Fuentes-Blasco et al. 2017). Marketing Mix Marketing mix is a proper mixture of four Ps such as product, promotion, distribution, price as well as place (Festa et al. 2016). There are 7Ps of marketing has been discussed in the next chapters as this helps in determining the entire success or failure of the respective brand. The entire success as well as sustainability helps in analyzing the different strategies as well as tactics that is suitable in nature for making Amazon brand sustainable in nature. The different elements of the marketing mix is essential in nature as this will help in analyzing as well as ensuring the company to put the right kind of product at the right place at the right time as well. Concept of adaption as well as standardization Proper standardization process helps in comprising of different publication, formulation as well as implementation of different guidelines as well as specifications. It is such a process wherein proper equipments as well as methods will be used in order to gain competitive advantage in the competitive environment (Moorthy and Suresh 2014). Amazon can properly use different set of procedures, as this will help them in adopting new technologies that will help in having huge positive impact on the performance of the respective company. The Amazon can properly adopt different technologies in the new markets with existing range of products by making different changes in the strategy that will properly suit in local market (Sharma and Gautam 2017). Marketing Mix elements with adoption as well as standardization There are different marketing mix elements such as product, price, promotion as well as place. Amazon has properly incorporated different 4Ps of marketing mix in an effective manner that will help in achieving positive results as well. During the time for entering into the international market, Amazon has to adopt the marketing mix in order to choose different strategies that are accurate in nature for proper implementation such as adoption or standardization. As per Gupta and Pirsch (2014), the actual flavor of global marketing is to create proper balance between the standard approach as well as standardized that will indicate extension to marketing mix that will help Amazon in operating in a better way in the future. Amazon has to implement different global strategies that will help in understanding the entire global marketing mix. Proper marketing mix is essential to be performed in order to understand the different issues relating to the different Ps in the competitive environment. Amazon requires to properly ascertaining the different Ps of marketing in order to analyze the different challenges that will be faced by the respective brand in the future (Khan 2014). Elements of Marketing Mix Product is one of concept that is adopted by Amazon that helps in making proper connections to internet with different gadgets like tablets, phones and this will allow the customers in order to properly browse as well as purchase products in an effective manner. These products are delivered to the customers with the help of delivery service organizations. Amazon has properly built huge product base and this will help in selling different products that includes Boos, jewellery, clothes for women, men as well as for children along with different mobiles as well as tablets (Ooi Kuan, Lloyd and Mou Chuan 2017). Amazon expanded business in India as well as in United Kingdom with the proper implementation of different other products as this will help them in making their presence in the entire market. This will help in ensuring that Amazon continues to properly deliver different variety products at a competitive price as this will help them in providing proper competition to the other comp etitors in the market (Ha and Lee 2018). Price is another essential component in the marketing mix wherein Amazon is competitive in nature with the pricing techniques of staying ahead of the different competitors in the market. Amazon helps in offering different copies both new as well as old in order to provide the customers a premium account who is frequent buyers from Amazon. The prices can be kept competitive in nature by Amazon as this will help in ensuring proper benefit to the consumers and this will help in showing lesser prices online to the customers than the competitors. Amazon is providing huge competition to the other competitors such as Flipkart, eBay as well as other online stores as the price that is offered by Amazon is comparatively lower in nature in comparison to the others in the market and this is helping them in gaining proper competitive advantage in the competitive environment as well (Tapp and Spotswood 2103). Promotion is another essential component of the marketing mix wherein Amazon uses advertisements that are web based and they will use this as the search engine to advertise their different offers and products that is sold by them. The result that has been generated from the search engine has worked in favor of Amazon and this is the best promotional strategy that is used by Amazon as well. Furthermore, the formal level of promotion has properly grown in the recent years and this is becoming huge incentive for the market as well. Proper advertising techniques has to be applied by the different companies as this will help Amazon in gaining huge profit in the near future as well. Place is another essential component that helps in maintaining proper brand image among the customers. The brand image of Amazon is strong in nature, this helped them in creating a huge presence across the globe, and the employees who are working in Amazon are friendly as well as relaxed in nature as well. There are different individuals in India who can access broadband and the likes for the competition gets toughen in nature as well. The main competitors of Amazon are Flipkart, eBay as well as snapdeal and they create tough competition for Amazon as well in different companies in different parts of the world. The online shopping will help in gaining proper competitive advantage, as this will help in avoiding the cost of rents as well as other issues as well. Proper ascertainments are required in order to generate proper techniques to increase their presence in the competitive market. Argument over adoption as well as standardization The argument that has been raised is such that the process of adoption in the product helps in raising production cost and this has weakened the entire band over the global scale. There is no such chance left wherein the consumers will adopt such product and this will help the company in improving the brand globally as well. Amazon has properly used the proper strategy of adoption along with distribution strategy that will help in attracting huge number of customers in the market. Amazon properly realizes that the customers want proper as well as quick delivery of goods as well as services. Amazon has properly adopted the proper distribution system in order to serve the different customers in the competitive market. There are different theories on internationalization that can be adopted by Amazon in order to properly such as: Uppsala Internationalization process model is the model that has been properly proposed by Johansson and Wiedersheim Paul in the year 1975. Both of the authors properly believed that process of internationalization takes place with various steps that are interesting in nature that is known as establishment chains. With the help of proper time, the decisions related to commitment as well as knowledge relating to market will help in enhancing the brand image of the company and this will help in exploring more future opportunities as well (Eddyono and Subroto 2014). The entire knowledge relating to the market is essential, as this will help them in getting proper commitment towards market as well as for the customers. Network theory is the next theory that has been raised after understanding the different concern of the Uppsala theory. In this theory, proper importance has been provided to the technological advancements rather than the experience as well as usage of resources (Abdul-Hamid et al. 2017). There are different authors who have commented that proper collective efforts are essential in nature as his will help in improving the relationship between the business and this is the source of knowledge as well (Akgn, Keskin and Ayar 2014). International Entrepreneurship theory is the kind of theory that is based on the advancements of technology and this will help in decreasing the different barriers that is present in the culture as well as increment wherein proper awareness relating to culture in the remote market exists (Gummesson and Gummesson 2017). New ventures as well as joint ventures are properly adopted by organizations in order to establish in the new area. The entrepreneurship theory is essential in nature as this will help in expanding their brand in the market and this will help them in gaining competitive advantage in the market as well. Application of theory in Amazon along with different advantages as well as disadvantages The model of internationalization that is applied by Amazon is Uppsala Model, as this will help in analyzing the different internationalization path of Amazon. The Uppsala model used by Amazon helps in describing the foreign market entry as the proper process of learning. There is initial commitment of the different resources to foreign market that will lead to increase in knowledge relating to the local market and the proper continuation of the cycle will continue till sufficient market knowledge is gained for proper expansion of such knowledge. The implication of the Uppsala model helps Amazon in expanding their markets globally as well and this will minimize the psychic distance as well (Adams 2016). Advantages of Uppsala Model It can be analyzed that Amazon did not follow the Uppsala model to such an extent, as the main strategy that was adopted by Amazon. This helped in directly acquiring companies in the foreign markets without the local knowledge of the markets such as in UK, Germany as well in China. Amazon continued as well as expanded the business in Canada as well in India but there were no Canadian or Indian employees who were working with them. Proper as well as extensive experience research will help in analyzing the previous needs as well as other models as well. The entire Uppsala theory is based on proper as well as gradual way of proper collection as well as making information, as this will help in extracting different information as well as other knowledge from the entire market (Kesavan and Mascarenhas 2015). Disadvantages of Uppsala Model Uppsala Model did not provide competitive advantage to Amazon as there is huge competition in the entire market There is no such advancement in technologies in Uppsala Model and this has affected Amazon There has been different issues related to the Uppsala Model as the other competitors in the market who are competiting in the market References Abdul-Hamid, I.K., Hinson, R.E., Mahmoud, M.A. and Yaw, E., 2017, June. Sustainability Marketing: The 7ps Perspectives. In5 th International Conference on Contemporary Marketing Issues ICCMI June 21-23, 2017 Thessaloniki, Greece(p. 595). Adams, M.E., 2016.Beyond the Glass: Examining Wine Tasting Room Profitability Using the 4Ps of the Marketing Mix(Doctoral dissertation, Virginia Tech). Akgn, A.E., Keskin, H. and Ayar, H., 2014. Standardization and adaptation of international marketing mix activities: A case study.Procedia-Social and Behavioral Sciences,150, pp.609-618. Eddyono, F. and Subroto, B., 2014. 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